by Dean Berg | Oct 14, 2026 | SEO
What Makes a Local SEO Strategy Worth the Investment As a small business owner, you want every marketing dollar to count. You need to know your spending is helping your business grow, attracting new customers, or making it easier for people to find you. So when...
by Dean Berg | Oct 11, 2026 | SEO
How to Compete With Bigger Businesses in Local Google Searches When you search Google for a service your business provides, what comes up? If the top results are from big companies with large marketing budgets and dedicated teams, it can seem like you are already...
by Dean Berg | Sep 27, 2026 | SEO
A good-looking website matters, but it will not help your business if people cannot find it. The same goes the other way. You might work on local SEO and get more visitors, but if your website is confusing, outdated, or does not encourage people to reach out, those...
by Dean Berg | Sep 7, 2026 | SEO
Keyword research is a key part of SEO, but picking the right keywords involves more than just chasing the biggest numbers. It’s tempting to focus on keywords with thousands of searches each month and think they should be central to your strategy. More searches might...
by Dean Berg | Aug 20, 2026 | SEO
Which Website Metrics Should a Small Business Actually Watch If you own a small business, website analytics can quickly become overwhelming. There are numbers for traffic, engagement, conversions, search terms, locations, and almost everything visitors do on your...
by Dean Berg | Jul 27, 2026 | SEO
Service Area Pages – Do You Really Need One for Every City Most people think of keywords and blog posts when they hear SEO. They imagine writing content, updating service pages, or working to rank higher on Google. While these are important, they’re just...
